Fifty Shades Freed’ Debuts Atop Box Office With $38.8M

Universal’s “Fifty Shades Freed” dominates newcomers at the North American box office this weekend

Fifty Shades Freed' Debuts Atop Box Office With $38.8M

The third and final installment of the erotic, romantic drama film series based on the novel of the same name by E.L. James debuts at No. 1 and earns an estimated $38.8 million, down significantly from the first film’s $85.2 million debut and slightly from the sequel’s $46.6 million opening.

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However, the number is enough to push the franchise to more than $1 billion globally. “Fifty Shades of Grey“, which came out in 2015, broke numerous box office records and earned over $571 million worldwide, while “Fifty Shades Darker“, which was released last year, grossed $381 million worldwide.

“We are exhilarated with the results,” Jim Orr, Universal’s president of domestic distribution, said. “To have a trilogy engineered primarily for a female audience that we were then able to broaden out into a billion-dollar franchise is just a fantastic result.” The studio expects a healthy mid-week bump on Valentine’s Day and to serve as counter-programming against Marvel’s “Black Panther” next weekend.

Other newcomers this weekend are Sony’s “Peter Rabbit” and Clint Eastwood‘s “The 15:17 to Paris“. The family comedy, which stars Rose Byrne and Domhnall Gleesonand features the voice of James Corden as the titular talking animal, lands in the second place with a strong $25 million.

Meanwhile, Eastwood’s dramatic thriller places third with approximately $12.6 million. The movie, which is based on “The 15:17 to Paris: The True Story of a Terrorist, a Train, and Three American Soldiers” by Jeffrey E. Stern, Spencer Stone, Anthony Sadler and Alek Skarlatos, wasn’t well-received by critics or audiences, who gave the film a B-minus on CinemaScore.

Rounding out the top five this weekend are “Jumanji: Welcome to the Jungle” and “The Greatest Showman“. The Dwayne “The Rock” Johnson-starring adventure movie drops to the fourth place with an additional $9.8 million in its eighth week, while Hugh Jackman‘s musical flick is estimated to collect $6.4 million.

Top Ten Movies at Weekend Box Office for February 9-11:

  1. Fifty Shades Freed” – $38.8 million
  2. Peter Rabbit” – $25 million
  3. The 15:17 to Paris” – $12.6 million
  4. Jumanji: Welcome to the Jungle” – $9.8 million
  5. The Greatest Showman” – $6.4 million
  6. Maze Runner: The Death Cure” – $6 million
  7. Winchester” – $5.1 million
  8. The Post” – $3.5 million
  9. The Shape of Water” – $3 million
  10. Den of Thieves” – $2.9 million



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