American Mass Media Network, Walt Disney, better known as Disney, has launched two programmes in South Africa that seek to help underprivileged children and conserve the surviving lions that are left in Africa.
This comes after the recent enthusiasm about ‘The Lion King’ movie which focuses on Africa and animals, lions especially.
After bagging a little above $1.7Million in ‘The Lion King’ movie premiere in South Africa – a night of amazing experience with pure bliss amongst people of South Africa as they filled the cinemas in Johannesburg, it was so obvious that it wasn’t just a movie to them.
Disney then further announced that, it will launch an initiative that will put ten thousand children who are in high school – in collaboration with Youthstart Foundation, a body under Youth Development Organization Primestars, to go watch the film in August. This is to help student appreciate wildlife and help contribute in their own little way to help improve it.
In 2018, when Marvel’s Black Panther was released, a South African radio station, 947, raised over $70K for 800 unprivileged people in South Africa to go see the movie.
“Our hope is that this initiative will be one step towards inspiring and equipping a new generation of conservationists.” Senior Vice President and Country Manager – Disney Africa, Christine Service said, in regards to the initiative.
According to reports, almost 50% of the number of lions in Africa have been wiped from the surface of the Earth since the original version of ‘The Lion King’ movie was released in 1994. Disney has then made a great effort to donate about $1.5Million to the Wildlife Conservative Network’s Lion Recovery Fund to help protect the species.