With effect from May 1, 2023, MultiChoice Nigeria will apply yet another pricing increase across its DStv bundles. This comes one year after it announced and implemented a similar price increase in April 2022.
The price increases for various DStv packages range from 16.3% to 18.6%, according to the corporation, and are the result of several economic issues confronting the business.
Starting May 1, DStv users on the Premium package will pay N24,500, a 16.7% rise from the N21,000 they are now paying, while the Compact+ bouquet will be priced at N16,600, a 16.5% increase from N14,250 monthly.
DStv also claimed that subscribers on the Compact bouquet will now pay N10,500 as opposed to N9,000, indicating a 16.7% rise; while those on the Confam package will pay N6,200 as opposed to N5,300, or a 17% increase.
Viewers of the DStv Yanga and Padi bouquets would now pay N3,500 and N2,500, respectively, instead of N2,950 and N2,150. These are increments of 18.6% and 16.3%, respectively.
Reasons for increment
MultiChoice in an internal memo sighted by Nairametrics justified the increment thus:
- “Due to the various economic challenges impacting our business operations, we have had to review the price of our packages to continue delighting our customers with great entertainment, anytime and anywhere.
- “MultiChoice acknowledges the difficult economic climate and thus kept the increase at the lowest possible point whilst ensuring sustainability and provision of quality services.”
- “At MultiChoice Nigeria, our mission is to deliver value to our customers by making great entertainment accessible. Our key priority is to put our customer’s needs at the heart of everything we do,” it added.
The Pay Tv operator is, however, making a price lock offer to subscribers who may renew their subscriptions before their due dates, as the offer, which is meant to cushion the effect of the price review, allows customers to pay the old rates for 12 months if they pay monthly before the expiration of their subscriptions.
Similarly, it grants subscribers who pay for one year at a go, before the new prices kick in the opportunity to pay the old tariffs.
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