Nigerian socialite Baddie Kimmy K explains why Nigerian artists are hesitant to attend the Headies Awards, suggesting a rebrand to revitalize the event.
She believes the Headies has the potential to be the best awards ceremony in Africa, but due to past disappointments, musicians are now reluctant to participate.
Kimmy K recommends engaging youthful talent to create excitement and anticipation for the awards show.
The Headies is a music awards ceremony that celebrates achievements in the Nigerian music industry.
See video below;
Nigerian artists don’t attend the Headies because they are embarrassed by it – @BADDIEKIMMYK #PulseHotTakes pic.twitter.com/seq3saKTVN
— Pulse Nigeria (@PulseNigeria247) February 20, 2024
See reactions below;
Paul another said: “Embarrassed 😞 that why Grammy go use them do yeye”
lifestylez wrote: “Lost it credibility”
Vera_da_warri_girl penned: “Madam ITK”
Adetutu Prat stated: “Totally agree with her with respect to Headies..The owner/ organiser needs to make the award show/ night more befitting.. how they nominate & also assess winners needs to be properly evaluated all over again…Make headies noteworthy & the A list artist would attend.”
