David Adeleke, the award-winning Nigerian singer known as Davido, shared in a recent interview with 96.1 The Beat, Atlanta, that he would have pursued a career in journalism if he hadn’t become a musician.
Davido also explained why he focuses more on press and media promotion than many of his peers.
Davido said, “I like promo, I like conversations. A lot of people don’t know that I studied marketing apart from business management. I like to market myself, I love to talk. If I had a podcast, I talk for like three to four days [laughs].
“I just feel like it’s part of being an artist. A lot of big artists don’t do press but I do because I can talk. But some people just don’t want to talk. When people meet me, I like to have conversations, I like to know things, I like information. Even at home, I’m also researching. If I wasn’t doing music, I will definitely be in journalism.
“A lot of people in my position would just sit down and let everything work for them. People be asking me why I got the most followers, it’s because I’m working.
“I know how hard Beyonce will work with all the money she got.”
