Renowned artist CKay, known for his multi-platinum hits, has officially announced the launch of his own music label, ‘Boyfriend Music Limited’.
The talented 29-year-old songwriter co-founded the label with his childhood friend and manager, Joseph Salubi.
In a statement, the management said the music company is dedicated to “helping artistes, songwriters, and producers collect their rightful royalties”.
It added that the label will also provide A&R services for artistes “to unlock their creative potential”. The statement reads:
“Boyfriend Music Ltd. is excited to announce its official launch in Lagos, Nigeria. Boyfriend Music Ltd is a music management & publishing company dedicated to helping artists, songwriters and producers collect their rightful royalties and providing A&R services to unlock their creative potential.”
Joseph Salubi, Managing Director of Boyfriend Music Itd added:
“At Boyfriend Music Itd., we believe in empowering creators by ensuring they receive the royalties they deserve and by offering the resources and guidance needed to thrive creatively.”
CKay in an Instagram post also appreciated Salubi, saying:
“I couldn’t be more proud of this moment. From us being two young dreamers in Kaduna, Nigeria, to travelling the world and blessing people with the gift of music… Seeing how far we’ve come gives me great joy. I love and appreciate you always broski!”
CKay shot to fame with the release of his chart-topping single ‘Love Nwantiti’ in 2019, which became a massive hit in the Afrobeats genre and helped elevate Nigerian music onto the global stage.
The song achieved RIAA 8 times platinum status after gaining widespread popularity on TikTok in 2021.
The lead track from CKay’s EP ‘CKay The First’, ‘Love Nwantiti’, continues to break records as the most certified Nigerian song in the United States.
Originally signed to Loopy Music, CKay later transitioned to Chocolate City before ultimately signing with Warner Music South Africa in 2021.
