Nigerian music executive and talent manager Ubi Franklin has sparked intense online conversation following his candid revelations about managing music talents—especially female artists—during an appearance on the Culture Sonic podcast.
Speaking on the challenges that come with grooming rising stars in the industry, Ubi did not mince words when he addressed how stardom affects both male and female artists.
“The only artist that can be controlled is the one that has not had a hit,” he said. “Once they have a hit, the first biggest problem for artists is womanising. For female singers, it’s promiscuity as well.”
Pregnancy Clauses in Female Contracts
One of the most controversial parts of Ubi’s interview was his admission that he includes a pregnancy clause in contracts for female artists he manages. He explained that the move is not about controlling personal choices, but rather a business safeguard given how capital-intensive artist development is.
“If I’m signing a female artiste, I always put it in the contract that for the duration of the contract, you will not get pregnant,” Ubi revealed.
He emphasized that developing a successful artist can cost up to ₦300 million, and if a female artist becomes pregnant before establishing her brand and career, the progress is often lost.
“Just imagine that you invest money in a female artiste, you’re pushing to a certain level, and she gets pregnant—that’s over. It will take a lot for the artist to come back.”
“This is a Business, Not Just Entertainment”
While acknowledging that he is not against women having children, Ubi stressed the importance of timing and career stability. He insisted that the Nigerian entertainment industry is still not structured enough to allow young female acts the flexibility of maternity without significant setbacks.
“I’m not saying they can’t have children, but the thing is, while you have it, build a strong career,” he said. “Tell me one female artist in our industry who had a baby before building a proper career and still bounced back.”
Mixed Reactions Online
Ubi Franklin’s remarks have stirred a mixed bag of reactions online. While some people understand the business rationale behind his approach, others have criticized it as sexist and controlling, calling for a more supportive structure for women in entertainment.
This isn’t the first time Ubi Franklin has been vocal about the inner workings of the industry, but it might be one of his most debated takes yet.
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