Cassper Nyovest recently received attention on social media after a fan accused him of not supporting local markets.
The fan wrote, “Cass, why are you not supporting local markets?” eliciting responses from his followers.
The rapper, recognized for his impact and flair, didn’t hesitate to answer.
He quickly set the record straight with a firm and proud response: “Who said I don’t? The tote bag I’m always carrying is a local brand called DEAD. I made it popular. That’s my favourite bag from my whole collection.”
Who said I don’t? The tote bag I’m always carrying is a Local brand called DEAD. I made it popular. That’s my favourite bag from my whole collection. https://t.co/jeWYL51GIy
— Don Billiato (@casspernyovest) October 17, 2024
Cassper reminded supporters of his support for local products and trends by noting his use of the South African brand DEAD.
As one of South Africa’s most recognized musicians, his impact has surely boosted the profile of numerous local enterprises, whether in fashion, music, or other industries.
His prompt response demonstrates his awareness of his impact, stressing his commitment to promoting local brands.



