Beyoncé has opened up about the long road that led her to selling out stadiums, recalling the “decades of fighting with the promoters” she endured before reaching the heights she enjoys today.
The Texas Hold ’Em hitmaker has just added another major achievement to her career, as her Cowboy Carter Tour was named the highest-grossing solo tour of 2025. The 32-date tour reportedly generated around $407,600,113, a feat the global superstar described as a reflection of years of hard work, consistency, and dedication.
Speaking to Pollstar, Beyoncé reflected on her journey in the music industry, which began when she was just 15 years old.
“I’ve been touring since the age of 15, nonstop. I have slowly built my legacy brick by brick.
“This show is a testament to the power of consistency and the dedication put into any craft.
“I’ve learned at a young age that nobody invests in you like you invest in yourself. I’ve slowly built with every tour.
“The first tour Destiny’s Child did with Wyclef Jean, we toured in a minivan.
“On a later tour in the late ’90s, we did our quick changes in a muddy tent in the rain because we didn’t have proper dressing rooms, designing our own clothes because designers would not.
“A decade of visiting every radio station on Earth, advocating for ourselves. Slowly building into being able to tour with a small band.
“More building until we could tour with dancers.
“Finally, selling out my first arena as a solo artist. The decades of fighting with the promoters, convincing them that an R+B artist could sell out a stadium.”
Beyoncé also spoke about remaining committed to her vision and the importance of her fans throughout her career.
“I continued to invest in myself and stay focused on the vision.
“I’m beyond grateful for my fans that have been a part of my journey.
“It’s important to me that they leave the show reinvigorated and inspired, feeling more in love with themselves, and closer to the people they love.”
The Cowboy Carter Tour followed a residency-style format across nine cities, drew a total attendance of 1.6 million, and has now been recorded as the highest-grossing country tour ever. The milestone places Beyoncé among a select group of artists with multiple tours surpassing the $400 million mark, making her the first American act to achieve the feat twice.
Earlier this year, Beyoncé also completed a five-night run at the SoFi Stadium in Inglewood, California, earning over $50 million from 217,000 tickets sold. Rolling Stone described the Los Angeles shows as the “biggest reported single-venue engagement” of the year so far.
The run now ranks as the fifth-highest grossing tour stop in Boxscore history, trailing only U2’s Sphere residency in Las Vegas across 2023 and 2024, Harry Styles’ Madison Square Garden run in 2022, and Take That’s Wembley Stadium shows in 2011. It also stands as the highest-grossing single-venue engagement ever recorded by a female artist.
